
A podcast / historical excavation
WHY BAHAR
After more than fifteen years working inside the industry, I've learned how beauty is manufactured, marketed and consumed.
I spent my career as an editor interpreting the products and messaging for audiences. But for many of those years, my inner monologue was a constant string of asking “Why?”
Why were they being sold to us so aggressively? Why did these products exist in the first place?


Enduring Beauty with Bahar is my inner monologue, unleashed.
The result of looking deeper, at both the industry and ourselves, to understand why beauty still matters so much, who it really serves, and what it ends up costing us.


EP.01